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The New Community Rules: Marketing on the Social Web
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The New Community Rules: Marketing on the Social Web Paperback - 2009 - 1st Edition

by Tamar Weinberg

This book offers crucial advice and strategies for marketing products and services on today's social web, with case studies on what really works and what doesn't.


Details

  • Title The New Community Rules: Marketing on the Social Web
  • Author Tamar Weinberg
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 366
  • Volumes 1
  • Language ENG
  • Publisher O'Reilly Media, LA Vergne, Tennessee, U.S.A.
  • Date 2009-08-11
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index, Price on Product - Canadian, Table of Contents
  • ISBN 9780596156817 / 0596156812
  • Weight 1.44 lbs (0.65 kg)
  • Dimensions 9.14 x 7.08 x 0.88 in (23.22 x 17.98 x 2.24 cm)
  • Library of Congress subjects Electronic commerce, Internet marketing
  • Dewey Decimal Code 658.872

Media reviews

Citations

  • Choice, 01/01/2010, Page 0

About the author

Tamar Weinberg is a writer and internet marketing consultant specializing in blogger outreach, viral marketing, and social media. She maintains a personal blog about all things social media at www.techipedia.com. She is based in New York City.

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The New Community Rules: Marketing on the Social Web

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Blogs, networking sites, and other examples of the social web provide businesses with a largely untapped marketing channel for prroducts and services. But how do you take advantage of them? With this book, you'll understand how social web technologies work and learn the most practical and effective ways to reach people who frequent these sites.
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