Where the Suckers Moon: The Life and Death of an Advertising Campaign Paperback - 1995
by Randall Rothenberg
Rothenberg chronicles the brief, turbulent marriage between a recession-plagued auto company and an aggressively hip ad agency (whose creative director despised cars), capturing both the ad world's tantalizing gossip and the broader significance of its creations. "Simply the best book about advertising I have ever read".--Neil Postman (Technopoly).
First line
AT 7:30 A.M., Christopher Wackman was a lonely presence on Madison Avenue.
From the jacket flap
Rothenberg chronicles the brief, turbulent marriage between a recession-plagued auto company and an aggressively hip ad agency (whose creative director despised cars), capturing both the ad world's tantalizing gossip and the broader significance of its creations. "Simply the best book about advertising I have ever read."--Neil Postman (Technopoly).
Details
- Title Where the Suckers Moon: The Life and Death of an Advertising Campaign
- Author Randall Rothenberg
- Binding Paperback
- Edition [ Edition: Repri
- Pages 496
- Volumes 1
- Language ENG
- Publisher Vintage, New York, New York, U.S.A.
- Date October 31, 1995
- ISBN 9780679740421 / 0679740422
- Weight 0.82 lbs (0.37 kg)
- Dimensions 7.88 x 5.42 x 1.13 in (20.02 x 13.77 x 2.87 cm)
- Library of Congress subjects Advertising - United States, Advertising campaigns - United States
- Dewey Decimal Code 659.1
Media reviews
Citations
- Publishers Weekly, 10/09/1995, Page 0
More Copies for Sale
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Condition
- Used - Good
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Frederick, Maryland, United States
- Item Price
-
$5.47$3.99 shipping to USA
Show Details
Where the Suckers Moon : The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Condition
- Used - Good
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 2
- Seller
-
Mishawaka, Indiana, United States
- Item Price
-
$5.73FREE shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Condition
- UsedAcceptable
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Interlochen, Michigan, United States
- Item Price
-
$5.99FREE shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Seattle, Washington, United States
- Item Price
-
$5.99FREE shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Acceptable
- Paperback
- Condition
- Used - Acceptable
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Seattle, Washington, United States
- Item Price
-
$5.99FREE shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Randall Rothenberg
- Used
- Good
- Condition
- Used - Good
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Saint Louis, Missouri, United States
- Item Price
-
$6.00$4.00 shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Randall Rothenberg
- Used
- Paperback
- Condition
- Used Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Kutztown, Pennsylvania, United States
- Item Price
-
$6.99$5.50 shipping to USA
Show Details
Where the Suckers Moon : The Life and Death of an Advertising Campaign
by RANDALL ROTHENBERG, MARTY ASHER
- Used
- Good
- Paperback
- Condition
- Used - Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Spring, Texas, United States
- Item Price
-
$7.00$4.49 shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Randall Rothenberg
- Used
- Paperback
- Condition
- USED Good
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
Montclair, New Jersey, United States
- Item Price
-
$8.00$4.99 shipping to USA
Show Details
Where the Suckers Moon: The Life and Death of an Advertising Campaign
by Rothenberg, Randall
- Used
- Paperback
- Condition
- Used: Good
- Edition
- First Edition
- Binding
- Paperback
- ISBN 10 / ISBN 13
- 9780679740421 / 0679740422
- Quantity Available
- 1
- Seller
-
HOUSTON, Texas, United States
- Item Price
-
$9.76FREE shipping to USA