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Marketing: An Introduction, European Edition Paperback -

by Michael Harker; Ross Brennan


Details

  • Title Marketing: An Introduction, European Edition
  • Author Michael Harker; Ross Brennan
  • Binding Paperback
  • Pages 672
  • Volumes 1
  • Language ENG
  • Publisher Pearson
  • ISBN 9781292200309 / 1292200308
  • Library of Congress subjects Marketing
  • Library of Congress Catalog Number 2018025580
  • Dewey Decimal Code 658.8

About the author

Gary Armstrong is Crist W. Blackwell Distinguished Professor Emeritus of Undergraduate Education in the Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.

Philip Kotler is S.C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg Graduate School of Management, Northwestern University.

Michael Harker is Lecturer in Marketing at the University of Strathclyde Business School, Glasgow.

Ross Brennan is a Professor of Industrial Marketing at the University of Hertfordshire Business School.

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MARKETING AN INTRODUCTION

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Marketing: An Introduction, European Edition

Marketing: An Introduction, European Edition

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Armstrong: Marketing An Introduction_p4

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Armstrong: Marketing An Introduction_P4, 4Th Edition

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