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Strategic Marketing Management: A Business Process Approach
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Strategic Marketing Management: A Business Process Approach Paperback - 2009 - 1st Edition

by Luiz Moutinho; Geoff Southern


Details

  • Title Strategic Marketing Management: A Business Process Approach
  • Author Luiz Moutinho; Geoff Southern
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 490
  • Volumes 1
  • Language ENG
  • Publisher Cengage Learning
  • Date 2009-11
  • Illustrated Yes
  • Features Bibliography, Illustrated, Index, Table of Contents
  • ISBN 9781844800001 / 1844800008
  • Weight 2.35 lbs (1.07 kg)
  • Dimensions 10.1 x 7.7 x 0.9 in (25.65 x 19.56 x 2.29 cm)
  • Dewey Decimal Code 658.802
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Strategic Marketing Management: A Process Based Approach

Strategic Marketing Management: A Process Based Approach

by Geoff Southern

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Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Moutinho, L. and Southern, G.

  • Used
  • Paperback
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Used
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Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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Cengage Learning Emea, 2010. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9781844800001
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Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Moutinho, L. & Southen, G.

  • Used
  • Paperback
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Used
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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Lincoln, Lincolnshire, United Kingdom
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Cengage Learning Emea, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9781844800001
Item Price
$3.22
$16.41 shipping to USA
Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Moutinho, L. & Southern, G.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
Quantity Available
1
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Lincoln, Lincolnshire, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
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Description:
Cengage Learning Emea, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9781844800001
Item Price
$3.22
$16.41 shipping to USA
Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Moutinho, L. & Southern, G.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
Quantity Available
1
Seller
Lincoln, Lincolnshire, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
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$16.41 shipping to USA

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Description:
Cengage Learning Emea, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1200grams, ISBN:9781844800001
Item Price
$3.22
$16.41 shipping to USA
Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Moutinho, L. and Southern, G.

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
Quantity Available
1
Seller
Lincoln, Lincolnshire, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
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Description:
Cengage Learning , 2010. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1150grams, ISBN:9781844800001
Item Price
$4.48
$16.41 shipping to USA
Strategic Marketing Management: A Process Based Approach
Stock Photo: Cover May Be Different

Strategic Marketing Management: A Process Based Approach

by Luiz Moutinho; Geoff Southern

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  • Paperback
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Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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HOUSTON, Texas, United States
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Cengage Learning Business Press, 2009-11-18. Paperback. Good.
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Strategic Marketing Management: A Process Based Approach
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Strategic Marketing Management: A Process Based Approach

by Luiz Moutinho

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  • Paperback
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Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Strategic Marketing Management: A Business Process Approach
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Strategic Marketing Management: A Business Process Approach

by Moutinho, Luiz/ Southern, Pat

  • New
  • Paperback
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New
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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Exeter, Devon, United Kingdom
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Thomson Learning Emea, 2008. Paperback. New. 1st edition. 250 pages. 10.16x7.72x0.87 inches.
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Strategic Marketing Management: A Process Based Approach

Strategic Marketing Management: A Process Based Approach

by Luiz Moutinho

  • New
  • Paperback
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New
Binding
Paperback
ISBN 10 / ISBN 13
9781844800001 / 1844800008
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Southport, Merseyside, United Kingdom
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Paperback / softback. New. Integrates Marketing with other aspects of Management such as strategy, organisational theory, strategic financial management and management accounting, HRM, information systems, corporate image and communications, operations management and logistics. This title draws heavily on Business Process Re-engineering (BPR).
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