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The Design of Sites Patterns, Principles, and Processes for Crafting a
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The Design of Sites Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience Paperback - 2002 - 1st Edition

by van Duyne, Douglas K.; Landay, James A.; Hong, Jason I


From the publisher

In order to survive, Web sites must focus on enhancing the customer experience. This text uses patterns to help Web designers quickly develop a site which is logical, exciting, trustworthy and familiar to visitors. It uses an incremental approach, implementing small steps at a time, to see what works best for each individual site. Based on research, it shows ways to understand customers and their needs, and ways in which to keep customers involved through good design. The patterns cover: different types of sites; creating a powerful home page; managing content; building trust and credibility; enhancing e-commerce; designing easy-to-use page layouts; making navigation easy; speeding up the site; and more.

Details

  • Title The Design of Sites Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience
  • Author van Duyne, Douglas K.; Landay, James A.; Hong, Jason I
  • Binding Paperback
  • Edition number 1st
  • Edition 1
  • Pages 816
  • Language ENG
  • Publisher Addison-Wesley Professional, Wokingham, Berks., United Kingdom
  • Date July 22, 2002
  • ISBN 9780201721492
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The Design of Sites : Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience

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The Design of Sites: Patterns, Principles, and Processes for Crafting a Customer-Centered Web Experience

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