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Mastering International Trade
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Mastering International Trade Paperback - 2003

by Chris Marshall; Foreword by Hugh Allen


From the publisher

This title provides a practical and hands on approach to exporting/importing, and deals with the issues international companies need to understand if they are to succeed trading overseas. It examines basic marketing concepts and tools, the importance of research to identify and evaluate potential markets, and the strategies that can be used to assist companies in penetrating these markets.

Details

  • Title Mastering International Trade
  • Author Chris Marshall; Foreword by Hugh Allen
  • Binding Paperback
  • Pages 250
  • Volumes 1
  • Language ENG
  • Publisher Bloomsbury Publishing PLC
  • Date 2003-02-22
  • Illustrated Yes
  • Features Glossary, Illustrated, Index, Table of Contents
  • ISBN 9780333994610 / 0333994612
  • Weight 0.9 lbs (0.41 kg)
  • Dimensions 9.34 x 6.24 x 0.6 in (23.72 x 15.85 x 1.52 cm)
  • Themes
    • Cultural Region: British
  • Library of Congress subjects International trade, Imports
  • Library of Congress Catalog Number 2002035788
  • Dewey Decimal Code 658.848

About the author

CHRIS MARSHALL is a graduate member of the Institute of Export with experience of advising businesses on improving their overseas performance. He works in the International Trade division of a leading UK Chamber of Commerce.
CHRIS MARSHALL is a graduate member of the Institute of Export with experience of advising businesses on improving their overseas performance. He works in the International Trade division of a leading UK Chamber of Commerce.

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Mastering International Trade
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Mastering International Trade

by Marshall, Chris

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Mastering International Trade
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Mastering International Trade

by Chris Marshall

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Mastering International Trade

Mastering International Trade

by Chris Marshall

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Paperback
ISBN 10 / ISBN 13
9780333994610 / 0333994612
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Paperback / softback. New. This title provides a practical approach to exporting/importing, and deals with the issues international companies need to understand if they are to succeed in trading overseas. Each chapter contains diagrams, charts, tables and case studies to illustrate topics under discussion.
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Mastering International Trade
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Mastering International Trade

by Marshall, Chris/ Pettinger, Richard (Editor)

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Paperback
ISBN 10 / ISBN 13
9780333994610 / 0333994612
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Palgrave Macmillan, 2003. Paperback. New. 250 pages. 9.00x6.00x0.50 inches.
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Mastering International Trade (Palgrave Master Series (Business))
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Mastering International Trade (Palgrave Master Series (Business))

by Marshall, Chris

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Paperback
ISBN 10 / ISBN 13
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Palgrave, 2002-11-21. Paperback. New. 9x6x0. Brand New Book in Publishers original Sealing
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