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I Want My MTV: The Uncensored Story of the Music Video Revolution Paperback - 2012
by Rob Tannenbaum; Craig Marks
Named One of the Best Books of 2011 by multiple outlets, this new paperback edition will have two different covers. Featuring interviews with nearly 400 artists, directors, VJs, and television and music executives, this book is a testament to the channel that changed popular culture forever.
Summary
Named One of the Best Books of 2011 by NPR Spin - USA Today CNBC - Pitchfork - The Onion - The Atlantic - The Huffington Post VEVO - The Boston Globe - The San Francisco Chronicle
For fans of VJ: The Unplugged Adventures of MTV's First Wave
Remember the first time you saw Michael Jackson dance with zombies in "Thriller"? Diamond Dave karate kick with Van Halen in "Jump"? Tawny Kitaen turning cartwheels on a Jaguar to Whitesnake's "Here I Go Again"? The Beastie Boys spray beer in "(You Gotta) Fight for Your Right (To Party)"? Axl Rose step off the bus in "Welcome to the Jungle"?
Remember When All You Wanted Was Your MTV?
It was a pretty radical idea-a channel for teenagers, showing nothing but music videos. It was such a radical idea that almost no one thought it would actually succeed, much less become a force in the worlds of music, television, film, fashion, sports, and even politics. But it did work. MTV became more than anyone had ever imagined.
I Want My MTV tells the story of the first decade of MTV, the golden era when MTV's programming was all videos, all the time, and kids watched religiously to see their favorite bands, learn about new music, and have something to talk about at parties. From its start in 1981 with a small cache of videos by mostly unknown British new wave acts to the launch of the reality-television craze with The Real World in 1992, MTV grew into a tastemaker, a career maker, and a mammoth business.
Featuring interviews with nearly four hundred artists, directors, VJs, and television and music executives, I Want My MTV is a testament to the channel that changed popular culture forever.
For fans of VJ: The Unplugged Adventures of MTV's First Wave
Remember the first time you saw Michael Jackson dance with zombies in "Thriller"? Diamond Dave karate kick with Van Halen in "Jump"? Tawny Kitaen turning cartwheels on a Jaguar to Whitesnake's "Here I Go Again"? The Beastie Boys spray beer in "(You Gotta) Fight for Your Right (To Party)"? Axl Rose step off the bus in "Welcome to the Jungle"?
Remember When All You Wanted Was Your MTV?
It was a pretty radical idea-a channel for teenagers, showing nothing but music videos. It was such a radical idea that almost no one thought it would actually succeed, much less become a force in the worlds of music, television, film, fashion, sports, and even politics. But it did work. MTV became more than anyone had ever imagined.
I Want My MTV tells the story of the first decade of MTV, the golden era when MTV's programming was all videos, all the time, and kids watched religiously to see their favorite bands, learn about new music, and have something to talk about at parties. From its start in 1981 with a small cache of videos by mostly unknown British new wave acts to the launch of the reality-television craze with The Real World in 1992, MTV grew into a tastemaker, a career maker, and a mammoth business.
Featuring interviews with nearly four hundred artists, directors, VJs, and television and music executives, I Want My MTV is a testament to the channel that changed popular culture forever.
Details
- Title I Want My MTV: The Uncensored Story of the Music Video Revolution
- Author Rob Tannenbaum; Craig Marks
- Binding Paperback
- Edition Revised
- Pages 608
- Volumes 1
- Language ENG
- Publisher Plume Books, London
- Date 2012-09-25
- Illustrated Yes
- ISBN 9780452298569 / 0452298563
- Weight 1 lbs (0.45 kg)
- Dimensions 7.9 x 5.3 x 1.4 in (20.07 x 13.46 x 3.56 cm)
- Ages 18 to UP years
- Grade levels 13 - UP
- Library of Congress subjects Rock videos - United States, MTV Networks - History
- Library of Congress Catalog Number 2011032517
- Dewey Decimal Code 791.456
Media reviews
“Marks and Tannenbaum make business meetings sound as fascinating as UFC Fighting, with anecdote upon anecdote about models, midgets, and coke-fueled mayhem.” -Spin Magazine
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I Want My MTV: The Uncensored Story of the Music Video Revolution
by Tannenbaum, Rob (Author)/ Marks, Craig (Author)
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