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International Marketing Research: Opportunities and Challenges in the 21st Century Hardcover - 2006 - 1st Edition
by Alex Rialp (Editor); Josep Rialp (Editor)
Details
- Title International Marketing Research: Opportunities and Challenges in the 21st Century
- Author Alex Rialp (Editor); Josep Rialp (Editor)
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 426
- Volumes 1
- Language ENG
- Publisher Jai Press Inc.
- Date 2006-11-01
- Illustrated Yes
- ISBN 9780762313693 / 0762313692
- Weight 1.69 lbs (0.77 kg)
- Dimensions 9.24 x 6.46 x 1.44 in (23.47 x 16.41 x 3.66 cm)
- Dewey Decimal Code 658.84
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International Marketing Research: Opportunities and Challenges in the 21st Century
by Alex Rialp
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780762313693 / 0762313692
- Quantity Available
- 10
- Seller
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Southport, Merseyside, United Kingdom
- Item Price
-
$147.65$12.63 shipping to USA
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Description:
Hardback. New. Presents a collection of essays in international marketing. This book addresses various aspects of export and multinational marketing. It examines international marketing from theoretical and practical perspectives, and addresses various aspects of export and multinational marketing through management, public policy, and other issues.
Item Price
$147.65
$12.63
shipping to USA