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Strategic Brand Management
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Strategic Brand Management Hardcover - 1994

by Jean-Noel Kappferer; Jean-Noel Kapferer


Details

  • Title Strategic Brand Management
  • Author Jean-Noel Kappferer; Jean-Noel Kapferer
  • Binding Hardcover
  • Edition [ Edition: Repri
  • Pages 341
  • Volumes 1
  • Language ENG
  • Publisher Free Press, New York, New York, U.S.A.
  • Date 1994-03
  • Illustrated Yes
  • ISBN 9780029170458 / 0029170451
  • Weight 1.42 lbs (0.64 kg)
  • Dimensions 9.56 x 6.46 x 1.2 in (24.28 x 16.41 x 3.05 cm)
  • Library of Congress subjects Brand name products - Management
  • Library of Congress Catalog Number 93042424
  • Dewey Decimal Code 658.834
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Strategic Brand Management : Creating and Sustaining Brand Equity Long Term
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Strategic Brand Management : Creating and Sustaining Brand Equity Long Term

by Kapferer, Jean-Noël

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ISBN 10 / ISBN 13
9780029170458 / 0029170451
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Strategic Brand Management : Creating and Sustaining Brand Equity Long Term
Stock Photo: Cover May Be Different

Strategic Brand Management : Creating and Sustaining Brand Equity Long Term

by Kapferer, Jean-Noël

  • Used
Condition
Used - Good
ISBN 10 / ISBN 13
9780029170458 / 0029170451
Quantity Available
1
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Mishawaka, Indiana, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$6.88
FREE shipping to USA

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Description:
Simon & Schuster, Incorporated. Used - Good. Used book that is in clean, average condition without any missing pages.
Item Price
$6.88
FREE shipping to USA
Strategic Brand Management : Creating and Sustaining Brand Equity Long Term

Strategic Brand Management : Creating and Sustaining Brand Equity Long Term

by Jean-No?l Kapferer

  • Used
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  • Hardcover
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Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780029170458 / 0029170451
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Free Press, 1994. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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$8.95
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Strategic Brand Management
Stock Photo: Cover May Be Different

Strategic Brand Management

by Kapferer, Jean-Noel

  • Used
  • Good
  • Hardcover
Condition
Used - Good
Binding
Hardcover
ISBN 10 / ISBN 13
9780029170458 / 0029170451
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hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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