Description:
Hardback. New. Provides articles by the marketing field's leading researchers and academicians. This work includes chapters that are not only theoretically rigorous but also offer detail, including literature reviews, advanced methodologies, empirical studies, emerging trends, international developments, and guidelines for implementation.
Stock Photo: Cover May Be Different
Review of Marketing Research Hardcover - 2008
by Naresh K. Malhotra (Editor)
Details
- Title Review of Marketing Research
- Author Naresh K. Malhotra (Editor)
- Binding Hardcover
- Edition 4th Revised edit
- Pages 216
- Volumes 1
- Language ENG
- Publisher Emerald Group Publishing
- Date 2008-01-01
- ISBN 9780765620927 / 0765620928
- Weight 1.21 lbs (0.55 kg)
- Dimensions 9.95 x 7.3 x 0.78 in (25.27 x 18.54 x 1.98 cm)
-
Themes
- Aspects (Academic): Business Aspects
- Dewey Decimal Code 658.8
Media reviews
Citations
- Reference and Research Bk News, 05/01/2008, Page 152
More Copies for Sale
Review of Marketing Research: Volume 4
by Naresh Malhotra
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780765620927 / 0765620928
- Quantity Available
- 10
- Seller
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Southport, Merseyside, United Kingdom
- Item Price
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$142.44$12.62 shipping to USA
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Item Price
$142.44
$12.62
shipping to USA
Stock Photo: Cover May Be Different
Review of Marketing Research: Vol 4
by Malhotra, Naresh K. (Editor)
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780765620927 / 0765620928
- Quantity Available
- 1
- Seller
-
Exeter, Devon, United Kingdom
- Item Price
-
$253.83$12.68 shipping to USA
Show Details
Description:
M E Sharpe Inc, 2007. Hardcover. New. 4th edition. 224 pages. 10.25x7.75x0.75 inches.
Item Price
$253.83
$12.68
shipping to USA