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Integrated Marketing Communications: Putting It Together & Making It Work Hardcover - 1993
by Don E. Schultz; Robert Lauterborn; Heidi Schultz
Details
- Title Integrated Marketing Communications: Putting It Together & Making It Work
- Author Don E. Schultz; Robert Lauterborn; Heidi Schultz
- Binding Hardcover
- Edition Third Printing
- Pages 218
- Volumes 1
- Language ENG
- Publisher McGraw-Hill, Lincolnwood, IL, U.S.A.
- Date 1993-01
- Illustrated Yes
- ISBN 9780844233635 / 0844233633
- Weight 1.16 lbs (0.53 kg)
- Dimensions 9.31 x 6.35 x 0.97 in (23.65 x 16.13 x 2.46 cm)
- Library of Congress subjects Communication in marketing
- Library of Congress Catalog Number 91044518
- Dewey Decimal Code 658.802
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Integrated Marketing Communications: Putting It Together & Making It Work
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Integrated Marketing Communications : Putting It Together and Making It Work
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Integrated Marketing Communications : Putting It Together and Making It Work
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Integrated Marketing Communications : Putting It Together and Making It Work
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Integrated Marketing Communications: Putting It Together & Making It Work
by Don E. Schultz/ Stanley I. Tannenbaum/ Robert F. Lauterborn
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