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Encyclopedia of Sports Management and Marketing Hardcover - 2011 - 1st Edition
by Linda E. Swayne (Editor); Mark A. Dodds (Editor)
This four-volume set introduces, on the management side, principles and procedures of economics, budgeting, and finance; leadership; governance; communication; business law and ethics; and human resources practices; all in the sports context. On the marketing side this reference explores two broad streams: marketing of sport and of sport-related products, and using sports as a platform for marketing non-sports products.
Details
- Title Encyclopedia of Sports Management and Marketing
- Author Linda E. Swayne (Editor); Mark A. Dodds (Editor)
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 1960
- Volumes 4
- Language ENG
- Publisher Sage Publications, Inc
- Date 2011-08
- ISBN 9781412973823 / 1412973821
- Weight 13.45 lbs (6.10 kg)
- Dimensions 11.7 x 9.6 x 5.4 in (29.72 x 24.38 x 13.72 cm)
-
Themes
- Aspects (Academic): Reference
- Library of Congress subjects Sports administration, Sports - Marketing
- Library of Congress Catalog Number 2011019185
- Dewey Decimal Code 796.069
Media reviews
Citations
- Choice, 02/01/2012, Page 0
- Library Journal, 11/01/2011, Page 103
- Reference and Research Bk News, 12/01/2011, Page 56
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ENCYCLOPEDIA OF SPORTS MANAGEMENT AND MARKETING 4 VOLUME SET
by MARK DODDS , LINDA E. SWAYNE,
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Encyclopedia of Sports Management and Marketing
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Encyclopedia Of Sports Management And Marketing 4 Volume Set
by Mark Dodds , Linda E. Swayne,
- New
- Condition
- New
- ISBN 10 / ISBN 13
- 9781412973823 / 1412973821
- Quantity Available
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New Delhi, India
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New/New. Brand New Original US Edition, Perfect Condition. Printed in English. Excellent Quality, Service and customer satisfaction guaranteed!
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Stock Photo: Cover May Be Different
Encyclopedia Of Sports Management And Marketing 4 Volume Set
by Mark Dodds , Linda E. Swayne,
- New
- Hardcover
- first
- Condition
- New
- Edition
- 1St
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9781412973823 / 1412973821
- Quantity Available
- 10
- Seller
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New Delhi, Andaman and Nicobar Islands, India
- Item Price
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$1,469.57$14.99 shipping to USA
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Description:
SAGE PUBLICATION, 2011. 1St. Hardcover. New.
Item Price
$1,469.57
$14.99
shipping to USA
Stock Photo: Cover May Be Different
Encyclopedia Of Sports Management And Marketing 4 Volume Set
by Mark Dodds , Linda E. Swayne,
- New
- Hardcover
- first
- Condition
- New
- Edition
- 1St
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9781412973823 / 1412973821
- Quantity Available
- 10
- Seller
-
New Delhi, India
- Item Price
-
$1,469.57$14.99 shipping to USA
Show Details
Description:
SAGE PUBLICATION, 2011. 1St. Hardcover. New.
Item Price
$1,469.57
$14.99
shipping to USA