The Long Tail of Tourism: Holiday Niches and Their Impact on Mainstream Tourism Paperback - 2011 - 2011th Edition
by Alexis Papathanassis (Editor)
From the rear cover
Over the last decades, mass-tourism and the emergence of the holiday package have transformed recreational travel from a 'luxury for the few' to a 'commodity for the many'. The ever-increasing demand for individuality, enabled by information technologies and the internet, has given rise to numerous, rapidly-expanding holiday niches and a corresponding explosion of specialists. The resulting 'long tail' of holiday offerings implies dramatic shifts in the sector's concentration levels and its competitive dynamics. In order to examine the applicability and validity of this scenario, a number of key holiday niches are examined in terms of their demand development, supplier landscapes, operational challenges and future potential.
Details
- Title The Long Tail of Tourism: Holiday Niches and Their Impact on Mainstream Tourism
- Author Alexis Papathanassis (Editor)
- Binding Paperback
- Edition number 2011th
- Edition 2011
- Pages 220
- Volumes 1
- Language ENG
- Publisher Gabler Verlag
- Date 2011
- ISBN 9783834930620 / 3834930628
- Weight 0.62 lbs (0.28 kg)
- Dimensions 8.27 x 5.83 x 0.49 in (21.01 x 14.81 x 1.24 cm)
- Dewey Decimal Code 338.479
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The Long Tail Of Tourism: Holiday Niches And Their Impact On Mainstream Tourism
by Ed. By Papathanassis, Alexis; Papathanassis, Alexis
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The Long Tail of Tourism : Holiday Niches and their Impact on Mainstream Tourism
by Alexis Papathanassis
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