Casebook of Chinese Business Management Hardcover - 2022
by Mingyue Fan (Editor); Limin Wang (Editor); Dragana Ostic (Editor)
From the rear cover
This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to readers, and boosting the process of national economic construction and enterprise transformation.
Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and political environment. In the face of various uncertainties, they have risen to prominence and constantly summed up enterprise management concepts and practical experience suitable for their own development to reshape their competitive advantages and enhance their market value.
Based on the investigation, this book covers the major theoretical aspects of management principles such as planning, organizing, leading, controlling, and innovation. The 17 selected cases from manufacturing, retailing, technology/big data service, agriculture, and other industries cover strategic management, entrepreneurial management, human-oriented management, information management, and organizational innovation management. We hope that readers can get some valuable practical experience and enlightenment from the practices in these fields.
The book also includes two case study guides, which guide readers to form a case study's thinking. It also encourages readers to broaden their learning ideas on management.Details
- Title Casebook of Chinese Business Management
- Author Mingyue Fan (Editor); Limin Wang (Editor); Dragana Ostic (Editor)
- Binding Hardcover
- Pages 194
- Volumes 1
- Language ENG
- Publisher Springer
- Date 2022-05-04
- Illustrated Yes
- Features Illustrated
- ISBN 9789811680731 / 9811680736
- Weight 1.03 lbs (0.47 kg)
- Dimensions 9.21 x 6.14 x 0.5 in (23.39 x 15.60 x 1.27 cm)
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Casebook of Chinese Business Management
by Mingyue Fan
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Casebook of Chinese Business Management
by Mingyue Fan
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9789811680731 / 9811680736
- Quantity Available
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Southport, Merseyside, United Kingdom
- Item Price
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$97.47$12.81 shipping to USA