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International Marketing
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International Marketing Paperback - 2009 - 14th Edition

by Philip R. Cateora


From the publisher

Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.

Details

  • Title International Marketing
  • Author Philip R. Cateora
  • Binding Paperback
  • Edition number 14th
  • Edition 14
  • Volumes 1
  • Language ENG
  • Publisher McGraw-Hill Higher Education, USA
  • Date 2009
  • ISBN 9780071288385 / 0071288384
  • Weight 3.28 lbs (1.49 kg)
  • Dimensions 10.83 x 8.56 x 0.92 in (27.51 x 21.74 x 2.34 cm)
  • Dewey Decimal Code 658
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International Marketing
Stock Photo: Cover May Be Different

International Marketing

by Cateora, P.R. et al

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Paperback
ISBN 10 / ISBN 13
9780071288385 / 0071288384
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Mcgraw-Hill Higher Education, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780071288385
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$3.18
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International Marketing
Stock Photo: Cover May Be Different

International Marketing

by Cateora, P.R. et al

  • Used
  • Paperback
Condition
Used
Binding
Paperback
ISBN 10 / ISBN 13
9780071288385 / 0071288384
Quantity Available
1
Seller
Lincoln, Lincolnshire, Aberdeen, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
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$3.18
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Description:
Mcgraw-Hill Higher Education, 2009. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1500grams, ISBN:9780071288385
Item Price
$3.18
$16.20 shipping to USA
International Marketing
Stock Photo: Cover May Be Different

International Marketing

by Cateora, Philip R., Graham, John

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ISBN 10 / ISBN 13
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McGraw-Hill Higher Education. Used - Good. Ships from UK in 48 hours or less (usually same day). Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. 100% money back guarantee. We are a world class secondhand bookstore based in Hertfordshire, United Kingdom and specialize in high quality textbooks across an enormous variety of subjects. We aim to provide a vast range of textbooks, rare and collectible books at a great price. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. We provide a 100% money back guarantee and are dedicated to providing our customers with the highest standards of service in the bookselling industry.
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International Marketing
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International Marketing

by Cateora, Philip R.

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McGraw-Hill Higher Education, 2010. Paperback. Acceptable. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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International Marketing
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International Marketing

by Philip R. Cateora et John Graham

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McGraw Hill Higher Education, 2008. Paperback. Very Good. Ammareal gives back up to 15% of this item's net price to charity organizations.
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