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Crafting and Executing Strategy: Text and Readings [With Olc with Premium
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Crafting and Executing Strategy: Text and Readings [With Olc with Premium Content Card] Paperback - 2006 - 15th Edition

by Arthur Thompson; A. J. Strickland; John E. Gamble


From the publisher

Thompson, Strickland and Gamble's, Crafting and Executing Strategy, 15e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. Scores of new examples have been added to complement the new and updated Illustration Capsules. More chapter-end exercises have been included. The result is a text treatment with more punch, greater clarity, and improved classroom effectiveness. But none of the changes have altered the fundamental character that has driven the text's success over the years. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. This paperback version of the text does not contain any cases, but it does include 21 readings from noted business writers that support the concepts in the main text portion.

Details

  • Title Crafting and Executing Strategy: Text and Readings [With Olc with Premium Content Card]
  • Author Arthur Thompson; A. J. Strickland; John E. Gamble
  • Binding Paperback
  • Edition number 15th
  • Edition 15
  • Pages 1
  • Volumes 1
  • Language ENG
  • Publisher Irwin/McGraw-Hill
  • Date June 14, 2006
  • ISBN 9780073269801 / 0073269808
  • Weight 2.69 lbs (1.22 kg)
  • Dimensions 9.94 x 7.92 x 0.82 in (25.25 x 20.12 x 2.08 cm)
  • Dewey Decimal Code 658.401
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Crafting and Executing Strategy: Text and Reading (Crafting & Executing Strategy : Text and Readings)

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Crafting and Executing Strategy: Text and Reading (Crafting & Executing Strategy : Text and Readings)

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Crafting and Executing Strategy: Text and Reading (STRATEGIC MANAGEMENT: CONCEPTS AND CASES)

by Thompson,Arthur; Strickland III,A. J.; Gamble,John

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