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Mass Media Research An Introduction
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Mass Media Research An Introduction Hardcover - 2002

by Wimmer, Roger D.; Dominick, Joseph R


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This text begins with an overview of mass communication research and ethics of research. It then explores each major approach to research, including qualitative research, content analysis, survey research, longitudinal research, and experimental research. The text continues with a section on data analysis, and concludes with a forward-looking section on research applications, covering such topics as research in print and electronic media and on the Internet.

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  • Title Mass Media Research An Introduction
  • Author Wimmer, Roger D.; Dominick, Joseph R
  • Binding Hardcover
  • Edition 7th Edition
  • Pages 504
  • Publisher Wadsworth Publishing, Belmont, CA
  • Date July 23, 2002
  • ISBN 9780534562748
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Mass Media Research: An Introduction
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Mass Media Research: An Introduction

by Wimmer, R.D. and Dominick, J.R.

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Hardcover
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Wadsworth Publishing Co Inc, 2003. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In fair condition, suitable as a study copy. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1050grams, ISBN:0534562744
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Mass Media Research: An Introduction
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Mass Media Research: An Introduction

by Wimmer, Roger D.

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US: Wadsworth Publishing, 2002. Hardback. Very Good. A copy that has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. This text begins with an overview of mass communication research and ethics of research. It then explores each major approach to research, including qualitative research, content analysis, survey research, longitudinal research, and experimental research. The text continues with a section on data analysis, and concludes with a forward-looking section on research applications, covering such topics as research in print and electronic media and on the Internet.
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Mass Media Research : An Introduction

Mass Media Research : An Introduction

by Roger D. Wimmer; Joseph R. Dominick

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ISBN 10 / ISBN 13
9780534562748 / 0534562744
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Wadsworth, 2002. Hardcover. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Mass Media Research: An Introduction
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Mass Media Research: An Introduction

by Roger D. Wimmer; Joseph R. Dominick

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ISBN 10 / ISBN 13
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Mass Media Research: An Introduction, 7th
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Mass Media Research: An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

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ISBN 10 / ISBN 13
9780534562748 / 0534562744
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Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. As New. The book is New, the cover has very light rubbing, Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560774612. . 9780534562748
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Mass Media Research: An Introduction, 7th
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Mass Media Research: An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

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Edition
7th Edition
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Hardcover
ISBN 10 / ISBN 13
9780534562748 / 0534562744
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Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. Very Good Condition. The text appears clean, the cover is in nice condition. Includes Infotrac. Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560774615. . 9780534562748
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Mass Media Research: An Introduction, 7th
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Mass Media Research: An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

  • Used
  • Hardcover
Condition
Used - Very Good Condition
Edition
7th Edition
Binding
Hardcover
ISBN 10 / ISBN 13
9780534562748 / 0534562744
Quantity Available
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Burgin, Kentucky, United States
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Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. Very Good Condition. The text has highlighting and light marking, the cover is in nice condition. Has a Used stamp on the side outer page edges. Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560774614. . 9780534562748
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Mass Media Research: An Introduction, 7th
Stock Photo: Cover May Be Different

Mass Media Research: An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

  • Used
  • Hardcover
Condition
Used - Very Good Condition
Edition
7th Edition
Binding
Hardcover
ISBN 10 / ISBN 13
9780534562748 / 0534562744
Quantity Available
1
Seller
Burgin, Kentucky, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$65.00
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Description:
Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. Very Good Condition. The text appears clean, the cover has light rubbing. Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560774611. . 9780534562748
Item Price
$65.00
$6.35 shipping to USA
Mass Media Research: An Introduction, 7th
Stock Photo: Cover May Be Different

Mass Media Research: An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

  • Used
  • Hardcover
Condition
Used - Very Good Condition
Edition
7th Edition
Binding
Hardcover
ISBN 10 / ISBN 13
9780534562748 / 0534562744
Quantity Available
1
Seller
Burgin, Kentucky, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$65.00
$6.35 shipping to USA

Show Details

Description:
Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. Very Good Condition. The text has highlighting, the cover is in nice condition. Includes Infotrac. Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560774613. . 9780534562748
Item Price
$65.00
$6.35 shipping to USA
Mass Media Research An Introduction, 7th
Stock Photo: Cover May Be Different

Mass Media Research An Introduction, 7th

by Wimmer, Roger D.; Dominick, Joseph R

  • Used
  • Hardcover
Condition
Used - Very Good Condition
Edition
7th Edition
Binding
Hardcover
ISBN 10 / ISBN 13
9780534562748 / 0534562744
Quantity Available
1
Seller
Burgin, Kentucky, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$75.50
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Description:
Wadsworth, Belmont, CA, 2003. 7th Edition. Hardcover. Very Good Condition. Text Has Minimal Markings, There is some wear to this books cover. Nice looking book! Quantity Available: 1. ISBN: 0534562744. ISBN/EAN: 9780534562748. Pictures of this item not already displayed here available upon request. Inventory No: 1560756763. . 9780534562748
Item Price
$75.50
$6.35 shipping to USA