Skip to content

Social Media Strategy: Marketing and Advertising in the Consumer Revolution
Stock Photo: Cover May Be Different

Social Media Strategy: Marketing and Advertising in the Consumer Revolution Paperback - 2015

by Keith A. Quesenberry


Details

  • Title Social Media Strategy: Marketing and Advertising in the Consumer Revolution
  • Author Keith A. Quesenberry
  • Binding Paperback
  • Edition [ Edition: first
  • Pages 256
  • Volumes 1
  • Language ENG
  • Publisher Rowman & Littlefield Publishers
  • Date 2015
  • Illustrated Yes
  • ISBN 9781442251533 / 1442251530
  • Weight 1 lbs (0.45 kg)
  • Dimensions 9.9 x 6.9 x 0.6 in (25.15 x 17.53 x 1.52 cm)
  • Library of Congress subjects Internet marketing, Internet advertising
  • Library of Congress Catalog Number 2015022618
  • Dewey Decimal Code 658.872

About the author

Keith A. Quesenberry, assistant professor of marketing at Messiah College, has taught social media marketing, digital marketing, and advertising at Johns Hopkins University, Temple University, and West Virginia University. Before joining academia, he spent nearly twenty years as an associate creative director and copywriter for advertising agencies such as BBDO and Arnold Worldwide, working with clients from startups to Fortune 500s. His social media campaigns have received industry recognition including a PRSA Bronze Anvil and an OMMA Award. He is also an accomplished researcher and contributing author to Harvard Business Review, Entrepreneur, and Social Media Examiner.. Follow his blog at www.postcontrolmarketing.com.
Back to Top

More Copies for Sale

Social Media Strategy

Social Media Strategy

by Keith A. Quesenberry

  • Used
  • good
  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$6.43
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, Incorporated, 2015. Paperback. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. An ex-library book and may have standard library stamps and/or stickers. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
$6.43
FREE shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

by Quesenberry, Keith A.

  • Used
  • good
  • Paperback
Condition
Used - Good
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$6.43
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, 2015. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
$6.43
FREE shipping to USA
Social Media Strategy

Social Media Strategy

by Keith A. Quesenberry

  • Used
  • very good
  • Paperback
Condition
Used - Very Good
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Seattle, Washington, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$6.43
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, Incorporated, 2015. Paperback. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
$6.43
FREE shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution
Stock Photo: Cover May Be Different

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

  • Used
Condition
Used - Very Good
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Frederick, Maryland, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$7.01
$3.99 shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers. Used - Very Good. Very Good condition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.
Item Price
$7.01
$3.99 shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution
Stock Photo: Cover May Be Different

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

by Quesenberry, Keith A

  • Used
  • Paperback
Condition
Used: Good
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$8.84
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, 2015-10-26. Paperback. Used: Good.
Item Price
$8.84
FREE shipping to USA
Social Media Strategy
Stock Photo: Cover May Be Different

Social Media Strategy

by Quesenberry, Keith A

  • Used
Condition
Used - Good
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Mishawaka, Indiana, United States
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$10.66
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, Incorporated. Used - Good. Used book that is in clean, average condition without any missing pages.
Item Price
$10.66
FREE shipping to USA
Social Media Strategy
Stock Photo: Cover May Be Different

Social Media Strategy

by Quesenberry, Keith A

  • Used
Condition
Used - Very Good
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Dunfermline, Fife, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$23.13
$10.00 shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, Incorporated. Used - Very Good. Ships from the UK. Former library book; may include library markings. Used book that is in excellent condition. May show signs of wear or have minor defects.
Item Price
$23.13
$10.00 shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution
Stock Photo: Cover May Be Different

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

by Quesenberry, Keith A

  • Used
  • Paperback
Condition
Used:Good
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
HOUSTON, Texas, United States
Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
Item Price
$25.97
FREE shipping to USA

Show Details

Description:
Rowman & Littlefield Publishers, 2015-10-26. Paperback. Used:Good.
Item Price
$25.97
FREE shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

by Keith A. Quesenberry

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
5
Seller
Southport, Merseyside, United Kingdom
Seller rating:
This seller has earned a 5 of 5 Stars rating from Biblio customers.
Item Price
$51.40
$12.61 shipping to USA

Show Details

Description:
Paperback / softback. New. A practical guide to marketing, advertising, and public relations in a world of social media-empowered consumers. This step-by-step introduction to building brand benefit through social clout is grounded in a refreshing mix of academic research, theory, industry statistics, and real-world examples. No hype, just solid social media strategy.
Item Price
$51.40
$12.61 shipping to USA
Social Media Strategy: Marketing and Advertising in the Consumer Revolution
Stock Photo: Cover May Be Different

Social Media Strategy: Marketing and Advertising in the Consumer Revolution

by Quesenberry, Keith

  • New
  • Paperback
Condition
New
Binding
Paperback
ISBN 10 / ISBN 13
9781442251533 / 1442251530
Quantity Available
1
Seller
Exeter, Devon, United Kingdom
Seller rating:
This seller has earned a 3 of 5 Stars rating from Biblio customers.
Item Price
$52.34
$12.67 shipping to USA

Show Details

Description:
Rowman & Littlefield Pub Inc, 2015. Paperback. New. 239 pages. 10.00x7.00x0.75 inches.
Item Price
$52.34
$12.67 shipping to USA