SEO Black Book: A Guide to the Search Engine Optimization Industry's Secrets Paperback - 2013

From the publisher

An SEO Guide for 2015:: Learn the Real Mechanics behind Search Engine Optimization Search Engine Optimization has evolved. We saw that evolution begin in 2011, when Google first began its release of the now-infamous algorithm adjustments. It started with Google Panda in February of that same year, which aided in killing off low-quality content that didn't abide by Google's Webmaster Guidelines. But it didn't end there... The next few years saw the release of more algorithm adjustments. There was the Google Penguin that began in April of 2012, then it was the emergence of Exact-Match Domains, then it was Google's Hummingbird and newly-refined semantic searches. Why is all of this important? Well, 2014 was a monumental year in the SEO field. We saw significant shifts occurring in online search due to the changed landscape of Google's algorithms. These shifts completely decimated the old playing field. Without understanding what's happened in the past, it's impossible to gain perspective on what's occurring in the present, why it's occurring, and just where we're heading in the future when it comes to Search Engine Optimization. In 2015, this is even more important now than ever. LEARN The Secrets to the Search Engine Optimization Industry When it comes to SEO, many books tout to have the secrets, laying claim to unique strategies. But, this book really does do just that. It's been reviewed by some of the top reviewers on Amazon, including the #1 reviewer who said it was a "great overview of SEO practices." On the Web, the people who understand the importance of SEO strategies, realize that it's the number one driver of traffic and revenues. Most people simply don't have outlandish marketing budgets to throw away on their businesses. That's why the SEO Black Book is so important to purchase right now. After you purchase this book, you too will uncover some of the secrets implemented by the best SEO specialists in the field. So, hurry, up and get started now. BUY NOW SEO Black Book - A Guide to the Search Engine Optimization Industry's Secrets, Today If you don't get this information now, you could see yourself falling back years behind the competition. Not only will you uncover just how far the field has come over the years, but also understand what it takes to rank, today, right now, using tried and true methods in SEO. Here's just what you'll uncover in this all-important SEO guide:

• The history of search engine optimization. You'll get an overview of Google's algorithm adjustments such as the Panda, the Penguin, and EMD, and understand how those changes are impacting searches in 2015.
• Uncover the difference between On-Site SEO and Off-Site SEO, also known as On-Page SEO and Off-Page SEO, and the integral part each of them plays in an overall SEO strategy.
• Important techniques for researching keywords, purchasing aged domains for instant online credibility, and peering into Google's search results with x-ray vision to see just how and why certain results are ranking higher and lower than others.
• Strategies to consider when conducting optimization on the content of your site, including things like keyword density, word-length requirements, sectioning of content, image naming, and so on.
• An overview of the value-added approach in content creation and the importance of content marketing for any SEO approach on the Web today.
• ... and so much more.