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The Icarus Deception: How High Will You Fly? Hardcover - 2012 - 1st Edition
by Seth Godin
In Godin's most inspiring book yet, he challenges readers to find the courage to treat their work as a form of art. Being an artist is seizing new ground, making connections, and working without a map. With those tools, a worker is an artist, no matter what it says on the business card.
Summary
In Seth Godin’s most inspiring book, he challenges readers to find the courage to treat their work as a form of art
Everyone knows that Icarus’s father made him wings and told him not to fly too close to the sun; he ignored the warning and plunged to his doom. The lesson: Play it safe. Listen to the experts. It was the perfect propaganda for the industrial economy. What boss wouldn’t want employees to believe that obedience and conformity are the keys to success?
But we tend to forget that Icarus was also warned not to fly too low, because seawater would ruin the lift in his wings. Flying too low is even more dangerous than flying too high, because it feels deceptively safe.
The safety zone has moved. Conformity no longer leads to comfort. But the good news is that creativity is scarce and more valuable than ever. So is choosing to do something unpredictable and brave: Make art. Being an artist isn’t a genetic disposition or a specific talent. It’s an attitude we can all adopt. It’s a hunger to seize new ground, make connections, and work without a map. If you do those things you’re an artist, no matter what it says on your business card.
Godin shows us how it’s possible and convinces us why it’s essential.
Details
- Title The Icarus Deception: How High Will You Fly?
- Author Seth Godin
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 256
- Volumes 1
- Language ENG
- Publisher Portfolio, U.S.A
- Date 2012-12-31
- Illustrated Yes
- Features Illustrated
- ISBN 9781591846079 / 1591846072
- Weight 0.8 lbs (0.36 kg)
- Dimensions 8.3 x 5.6 x 1.1 in (21.08 x 14.22 x 2.79 cm)
- Ages 18 to UP years
- Grade levels 13 - UP
-
Themes
- Aspects (Academic): Business Aspects
- Library of Congress subjects Success in business, Creative thinking
- Library of Congress Catalog Number 2012035390
- Dewey Decimal Code 650.1
Media reviews
Citations
- Kirkus Reviews, 12/01/2012, Page 0
- Publishers Weekly, 02/04/2013, Page 0
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