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Demographics: A Guide to Methods and Data Sources for Media, Business, and
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Demographics: A Guide to Methods and Data Sources for Media, Business, and Government Hardcover - 2006

by Steven H. Murdock; Chris Kelley; Jeffrey L. Jordan


From the publisher

Demographics has become a critical dimension of the work of many journalists, business professionals, and government analysts and managers. Yet those who are not professional demographers often find locating and effectively using demographics difficult. Written by leading authorities, Demographics provides a single-volume resource that is readily understandable by everyone. It describes and demonstrates how students and working professionals can obtain, use, and communicate demographic information effectively. Consisting of ten chapters organized into four sections on basic demographic concepts, definitions, and methods, this book includes sources of demographic and economic data as well as explanations and examples of how to effectively and accurately use them.

First line

This is a volume dedicated to helping readers learn how to locate and effectively use demographic and related data.

Details

  • Title Demographics: A Guide to Methods and Data Sources for Media, Business, and Government
  • Author Steven H. Murdock; Chris Kelley; Jeffrey L. Jordan
  • Binding Hardcover
  • Pages 208
  • Volumes 1
  • Language ENG
  • Publisher Routledge
  • Date 2006-01-30
  • ISBN 9781594511776 / 1594511772
  • Weight 0.92 lbs (0.42 kg)
  • Dimensions 9.32 x 6.38 x 0.76 in (23.67 x 16.21 x 1.93 cm)
  • Dewey Decimal Code 304.6

Media reviews

Citations

  • Choice, 11/01/2006, Page 462
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Demographics : A Guide to Methods and Data Sources for Media, Business, and Government
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Demographics : A Guide to Methods and Data Sources for Media, Business, and Government

by Murdock, Steven H., Kelley, Chris, Pecotte, Beverly, Jordan, Jeffrey L., Luedke, Alvin

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Demographics: A Guide To Methods And Data Sources For Media, Business, And Government
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Demographics: A Guide To Methods And Data Sources For Media, Business, And Government

by Murdock, Steve H./ Kelley, Chris/ Jordan, Jeffrey/ Pecotte, Beverly/ Luedke, Alvin

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Demographics: A Guide to Methods and Data Sources for Media, Business, and Government
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Demographics: A Guide to Methods and Data Sources for Media, Business, and Government

by Steven H. Murdock

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Demographics
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Demographics

by Jeffrey Jordan Chris Kelley Steve H. Murdock

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