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Customers as Partners - Building Relationships That Last
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Customers as Partners - Building Relationships That Last Hardcover - 1994

by Bell, Chip R

Chip R. Bell--author of the popular Managing "Knock Your Socks Off" Service--presents a clear blueprint for maximizing business success by enhancing customer loyalty and building lasting relationships. Each chapter includes an illustrative story and key principles. "Excellent advice".--Ken Blanchard.


From the rear cover

Astute Managers and entrepreneurs already know that customer loyalty is an absolute necessity for profitable businesses in the '90s and beyond. They have invested in this knowledge by initiating a wide variety of quality service programs intended to dazzle customers. Yet, beyond the reach of these programs, and the books that promote them, are the real human relationships on which customer loyalty is based. Going beyond the external forms of outstanding service, Customers As Partners vividly shows how lasting success depends upon creating sustaining personal bonds. Identifying these bonds as the true source of a company's profitability, this ground-breaking work provides insights on how to keep the quality of these relationships central in every interaction. It offers a model of partnership that is not just value-added, but value-based.

Details

  • Title Customers as Partners - Building Relationships That Last
  • Author Bell, Chip R
  • Binding Hardcover
  • Edition First Edition
  • Pages 235
  • Language ENG
  • Publisher Berrett-Koehler Publishers, San Francisco, California, U.S.A.
  • Date 1994-01
  • ISBN 9781881052548

Media reviews

Citations

  • LJ Best Business Books, 03/15/1995, Page 38

About the author

Chip R. Bell is a senior partner with the Chip Bell Group and manages the office near Atlanta. He has served as consultant, trainer, or speaker to such major organizations as GE, Microsoft, State Farm, Marriott, Lockheed- Martin, Cadillac, KeyBank, Ritz-Carlton Hotels, Pfi zer, Eli Lilly, USAA, Merrill Lynch, Allstate, Caterpillar, Hertz, Accenture, Verizon, Home Depot, Harley-Davidson, and Victoria's Secret. He has served as an adjunct instructor at Cornell University, Manchester University (UK), and Penn State University. Additionally, he was a highly decorated infantry unit commander in Vietnam with the elite 82nd Airborne and served on the faculty of the Instructional Methods Division of the Army Infantry School Chip is the author of nineteen books, including Managers as Mentors (coauthored with Marshall Goldsmith), Wired and Dangerous (co-authored with John Patterson and a winner of a 2011 Axiom Award as well as a 2012 Independent Publishers IPPY Award), Take Their Breath Away (also with John Patterson), Instructing for Results (with Fredric Margolis), Magnetic Service (with Bilijack Bell and winner of the 2004 Benjamin Franklin Award), Managing Knock Your Socks Off Service (with Ron Zemke), Service Magic (also with Ron Zemke), and Dance Lessons (with Heather Shea Schultz). He has also contributed chapters to The Sales Training Handbook, The Training and Development Handbook, and The Handbook of Human Resource Development. The first edition of Managers as Mentors won the prestigious Athena Award for excellence in mentoring literature. His articles on training and learning have appeared in such professional journals as T+D, Training, HR Magazine, Personal Excellence, Workforce Training News, The Toastmaster, Educational Leadership, Adult Training, Adult Leadership, Storyteller's Journal, and Journal of European Training (UK). Chip's articles on leadership and mentoring have appeared in Leadership Excellence, MWorld, Entrepreneur, Leader to Leader, Advanced Management Journal, Sales and Service Excellence, Journal of Management Consulting, Customer Relationship Management, Quality Digest, Staff Digest, and Today's Leaders.
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Customers As Partners: Building Relationships That Last
Stock Photo: Cover May Be Different

Customers As Partners: Building Relationships That Last

by Chip R. Bell

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[ Edition: first ]. Good Condition. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] Publisher: Berrett-Koehler Publishers Pub Date: 9/1/1994 Binding: Hardcover Pages: 235
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Customers As Partners : Building Relationships That Last
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Customers As Partners : Building Relationships That Last

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Customers As Partners : Building Relationships That Last
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Customers As Partners : Building Relationships That Last

by Bell, Chip R

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Customers As Partners : Building Relationships That Last
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Customers as Partners - Building Relationships That Last

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Berrett-Koehler, San Francisco, 1994. First Ed., First Printing. Hardcover. Business; Relationships; This text vividly shows how lasting success depends upon creating sustaining personal bonds. This is groundbreaking work that identifies these bonds as the true source of a company's profitability. (233 Pgs.) DJ & Book VVG.
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Customers as Partners - Building Relationships That Last
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Customers as Partners - Building Relationships That Last

by Chip R Bell

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