The Attention Merchants: How Our Time and Attention are Gathered and Sold.
by Wu, Tim
- Used
- Paperback
- first
- Condition
- See description
- ISBN 10
- 1782394834
- ISBN 13
- 9781782394839
- Seller
-
Annandale, New South Wales, Australia
Payment Methods Accepted
About This Item
London: Atlantic Books, 2017. 1st U.K. p/b ed.. Paperback thick octavo, very good condition, minor edgewear. 403 pp. Tim Wu defines an attention merchant as a firm whose business model is the mass capture of attention for resale to advertisers. In the modern digital world, we face an overwhelming barrage of advertising enticements, branding efforts, sponsored social media, commercials and other efforts to harvest our attention. This contributes to the distracted, unfocused tenor of our times. Professor Tim Wu (Columbia University), who coined the term 'net neutrality', argues that this is not simply the byproduct of recent inventions. From the pre-Madison Avenue birth of advertising to TV's golden age, to our present age of radical individualised choices, the business model of attention merchants has always been the same. (First U.K. paperback edition.).
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Details
- Bookseller
- Bookhome Sydney (AU)
- Bookseller's Inventory #
- 18040
- Title
- The Attention Merchants: How Our Time and Attention are Gathered and Sold.
- Author
- Wu, Tim
- Book Condition
- Used
- Edition
- 1st U.K. p/b ed.
- Binding
- Paperback
- ISBN 10
- 1782394834
- ISBN 13
- 9781782394839
- Publisher
- Atlantic Books
- Place of Publication
- London
- Date Published
- 2017
- Keywords
- technology, computers, social media, media, advertising
- Bookseller catalogs
- TECHNOLOGY & COMPUTERS;
Terms of Sale
Bookhome Sydney
Parcels posted within Australia by Australia Post. Overseas parcels from Australia posted by Air Mail with full tracking (about 10 to 30 days delivery, but delays in post possible). Expertly wrapped. Genuine guarantee. We request extra postage for heavy books.
About the Seller
Bookhome Sydney
Biblio member since 2004
Annandale, New South Wales
About Bookhome Sydney
Friendly family-owned internet bookshop located in Sydney's inner west. Selling books since 1998 (online since 2000). A broad range of quality secondhand and antiquarian books, particularly Australian history and society (Australiana), psychology, health, animals/pets, environment, science, religion, books for children. Mostly nonfiction.
Glossary
Some terminology that may be used in this description includes:
- Octavo
- Another of the terms referring to page or book size, octavo refers to a standard printer's sheet folded four times, producing...