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Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks

Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks

Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with
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Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks

by Calkins, T

  • New
  • Hardcover
Condition
New/New
ISBN 10
0230340342
ISBN 13
9780230340343
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About This Item

Springer, 2012. Hardcover. New/New.

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Details

Bookseller
CMSRAREBOOKS US (US)
Bookseller's Inventory #
ABE-1694190855776
Title
Defending Your Brand: How Smart Companies use Defensive Strategy to Deal with Competitive Attacks
Author
Calkins, T
Format/Binding
Hardcover
Book Condition
New New
Jacket Condition
New
Quantity Available
1
ISBN 10
0230340342
ISBN 13
9780230340343
Publisher
Springer
Place of Publication
New York:
Date Published
2012

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CMSRAREBOOKS

Seller rating:
This seller has earned a 4 of 5 Stars rating from Biblio customers.
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Highland Park, Illinois

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