The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
by Scott, David Meerman
- Used
- Condition
- Used - Good
- ISBN 10
- 1118488768
- ISBN 13
- 9781118488768
- Seller
-
Waltham, Massachusetts, United States
Payment Methods Accepted
About This Item
Synopsis
For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.
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Details
- Bookseller
- More Than Words Inc. (US)
- Bookseller's Inventory #
- BOS-D-13d-01732
- Title
- The New Rules of Marketing & PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
- Author
- Scott, David Meerman
- Book Condition
- Used - Good
- Binding
- Paperback
- ISBN 10
- 1118488768
- ISBN 13
- 9781118488768
- Publisher
- Wiley
- Place of Publication
- U.s.a.
- This edition first published
- 2013-07
Terms of Sale
More Than Words Inc.
30 day return guarantee, with full refund including original shipping costs for up to 30 days after delivery if an item arrives misdescribed or damaged.