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Home Author Biographies Books by David A Aaker

David A Aaker

David A Aaker is the author of books such as Strategic Market Management.

Books by David A Aaker

Strategic Market Management

Strategic Market Management

Building Strong Brands

Building Strong Brands

Developing Business Strategies

Developing Business Strategies

Managing Brand Equity

Brand Portfolio Strategy

Brand Leadership

Marketing Research

Marketing Research

Brand Relevance

Strategic Marketing Management, 6th Edition

Strategic Marketing Management, 6th Edition

Spanning Silos

Spanning Silos

No cover image available

Consumerism

No cover image available

Multivariate Analysis In Marketing

No cover image available

Developing Business Strategies, 6th Edition

Newest listings by David A Aaker

Building Strong Brands

Building Strong Brands

Condition: New
Offered by: MAD HATTER BOOKSTORE
Price: $25.16

Brand Relevance: Making Competitors Irrelevant

Condition: Very Good
Offered by: World of Books Ltd
Price: $4.81

Brand Portfolio Strategy: Creating Relevance Differentiation Energy Leverage and Clarity

Condition: Good
Offered by: World of Books Ltd
Price: $4.04

Strategic Market Management

Strategic Market Management

Condition: Very Good
Offered by: World of Books Ltd
Price: $1.00

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